ABOUT
T-BONE

t-bone-advisory-team-04

T-Bone is a B2B SaaS Growth Advisory specializing in servicing the fast-growing Nordic scene.

ABOUT
T-BONE

T-Bone is a B2B SaaS Growth Advisory specializing in servicing the fast-growing Nordic scene.

t-bone-advisory-team-04

In a time where the tech market is flourishing in the Nordic region, there are few places for SaaS founders and CEOs to turn when needing advice on how to build successful go-to-market programs and to get their products in the hands of users.

This is why we founded T-Bone, a B2B SaaS Growth Advisory with a focus on servicing the fast-growing Nordic scene. We help our clients to drive revenue growth by defining a GTM strategy, recruit the best marketing leaders and specialist, identify target markets & segments, product offering and implement marketing programs.

If your product can benefit people at work and make the world a little bit better – then we’re here to help.

toni

"T-Bone’s team actually knows what they are talking about when they address the pain and pressure of ruthlessly growing your ARR to stay successful. Because they have done exactly that again and again before. I don’t know any other consultancy/agency that has such a line-up in the SaaS space."

 

Toni Holbein,
COO, Falcon.io 2012 -

Falcon.io logo

WE HELP GREAT SAAS COMPANIES GROW

saas-companies

We strive for cross-departmental, focused and sustainable marketing programs that can be scaled, measured, and repeated.

saas-companies

YOUR TEAM

Go-To-Market | Demand Generation | Data-drivven | MRR | Results

Ronja Gustavsson

RONJA
GUSTAVSSON

Ronja has 12 years of Business Management experience and the latest 6 years building successful SaaS marketing teams.

Interim CMO, TwentyThree 2017-2018

Exec. Director, Fantastic,yes 2016-2017

Mkting Dir., Unity Technologies 2016

Head of MarComms, Falcon.io 2012-2016

LARS RUNOV

Lars has 22 years of Digital Business, Marketing and Leadership Experience - the latest 8 years leading Marketing to success in SaaS companies.

CMO, Siteimprove 2016-2018

VP Mkting, Unity Technologies 2012-2016

Online Director, Danske Spil 2007-2011

Lars Runov
May Laursen

MAY
LAURSEN

May has 6+ years of growth marketing and management experience for digital native startups.

Head of BizDev, Zetland 2016-2018

Head of Prod Mkting, Falcon.io 2015-2016

Mkting Ops Mgr, Falcon.io 2013-2015

OUR RESULTS

Measuring everything that matters

blue-falcon

Built a global marketing team of +30 marketing specialists

Established the Falcon.io product hierarchy from scratch

Continuous Marketing pipeline of 12,000 leads yearly

Marketing MRR attribution of 30-60% on YoY revenue growth of +100%

blue-unity

Built global marketing team of +50 marketing specialists

Launched a successful online sales and self-service channel

Established an Online community of >7 mio. game developers

Globally transforming Unity from perpetual business to SaaS – with over 6.5 mio Unity users

Marketing MRR attribution of 40% - on YoY revenue growth of 100%

blue-siteimprove

Implemented a global marketing strategy and Go To Market Plan

Built a global marketing team of +50 marketing specialists

Growth in marketing attribution of 80% to 20% of revenue

Lead funnel of 10,000 leads

55% YoY revenue growth